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| PAST TOP PICK | 28.650 | Brooke Thackray | (Top Pick Aug 5/09, Up 6.5%) Consumer switch strategy in consumer staples during the summer and discretionary from Oct to May. Just sold last week. Shorted XLY-N (Down 9%) and exited both at the same time. | 2010-11-01 | |
| TOP PICK | 27.030 | Brooke Thackray | The Consumer switch Strategy: Invest in Consumer Discretionary From October 28 th until April 23 rd and then you rotate into the Staples sector for the remainder of the year. Since 1990 if you stayed in the S&P you would have made about 200%; if you stayed in Consumer Discretionary or Staples you would have made approximately the same. But going back and forth you make approximately 1100%. Long Staples XLP-N ; Short Discretionary XLY-N.Later on don’t reverse them- close both. | 2010-08-05 | |
| PAST TOP PICK | 27.030 | Brooke Thackray | (Top Pick May 6/09, Up 0.4%) Defensive position. Worked out extremely well. It’s a better place to be in the summer months. | 2010-08-05 | |
| TOP PICK | 26.920 | Brooke Thackray | Consumer Staples ETF. Long on this and Short on Consumer Discretionary ETF (XLY-N). Good sector to be in, in the summertime. People will not change their buying habits based on what is going on in the economy. | 2010-05-06 | |
| PAST TOP PICK | 27.120 | Brooke Thackray | (A Top Pick May 5/09. Up 24%.) Consumer staples tend to do best in the summer when investors tend to go to defensive stocks. | 2009-11-23 | |
| PAST TOP PICK | 25.240 | Keith Richards | (A Top Pick May 11/09. Up 13%.) Seasonally, staples tend to become less favourable around October 15. As the recession ends, people are more likely to move into discretionary areas spending. Doesn't think the run is over but he sees more upside other areas. | 2009-09-24 | |
| TOP PICK | 22.650 | Keith Richards | There is a seasonality trend for consumer staples to move up between June and October. This is a safe place to be. Last year, when the market was selling off heavily, this was rising. Sell late October or early November or anywhere near $24, whichever comes first. | 2009-05-11 | |
| TOP PICK | 22.240 | Brooke Thackray | A rotation strategy where he goes from discretionary to staples and back again. Makes 2 trades a year. Runs discretionary sector from the end of October to May and then do staples in the summertime. From 1990 this trade has produced a return of 3 X the S&P 500. Get out on October 27. | 2009-05-05 | |
| PAST TOP PICK | 24.330 | Brooke Thackray | (A Top Pick May 9/08. Down 4%.) This was a defensive pick. The time to keep staples is from May to the end of October. | 2008-11-10 | |
| TOP PICK | 27.840 | Brooke Thackray | From a currency perspective, he wants to be in something safe in the US. On a seasonal basis, consumer staples tend to do well at this point. From a technical perspective, the chart shows a solid trend line in place. Get out of this on October 28. | 2008-05-09 |
